Doralys Britto is a lifestyle and beauty influencer from the Dominican Republic based in Los Angeles, CA. From an early age, Doralys gravitated towards the fields of communications, marketing, and computer sciences. By the age of 17, she began working in the entertainment industry, hosting multiple TV and Radio shows and also directed and managed a very successful series of beauty contests back in the Dominican Republic. In 2013, she moved to the US in search of broader opportunities and over time landed successive positions at growing tech companies.
Eventually transitioned into the Youtube space focused on lifestyle, beauty, and content that empower women. In 2015, became a full-time YouTuber, channeling a big community and partnering with worldwide top brands. Her passion always lay in connecting with people and storytelling through the world of technology. She now focuses on empowering others to love themselves through natural hair, beauty and self-love tips and tricks through her Bilingual social media platforms totaling 2.5 million subscribers.
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For years, dreadlocks have been a hairstyle that has been surrounded by stigma and bad associations in the media, and making your way into the American market as an Afro-Latina with dreadlocks is not an easy task. Through Doralys's content and work, she aims to bring awareness of Afro-Latino culture and demystify old beliefs that people have about dreadlocks.
Dreads mean much more than the common beliefs people have heard about them. In reality, “Rastas” (as they are called in Spanish), are a super liberating hairstyle. They can make you feel empowered, free, and, above all, are a reflection of the core of your personality and culture. It is an act of self-empowerment, choosing to be you above all.
Doralys is on a mission to create a space where people, especially girls who look like her—brown, black, with big curly hair, or dreadlocks—can see themselves and know that they can achieve everything she has achieved. People of color have bigger challenges, but she will continue to encourage her audience that they can make it through together.
Dior, Nars, Gap, Neutrogena, Ralph Lauren, Lexus, Clinique, Smashbox, Colgate, Olay, Bobbi Brown, Dove, Peach and Lily, L’Oréal, Murad, Summer Fridays, Buchanan's, Blue Moon, Google, YouTube, Caress, Ford, Keys Soulcare, Nyx Cosmetics, Elf Cosmetics, Urban Decay, Unilever, Shiseido, Hourglass, Kate Somerville, Milani, Fresca, Blue Moon
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Over the past eight years, Doralys's community has grown over 1.8 million people around the world, offering bilingual videos on self-love and beauty tips. Her platform is focused on bringing change to the beauty industry for more representation of Black and Afro-Latina beauty.
