Doralys looking up, wearing a red hat and red long sleeve dress, her hands close to her chin
Doralys looking at camera, wearing a purple headband, orange dress, and hand on her chin
Doralys wearing a white suit, laying on the floor, looking down
Doralys sitting on the floor, white back drop, wearing a white bralette and suit

let your roots glow

about doralys

Doralys wearing a purple headband, orange dress, sitting on a white small chair, she's looking downward

beauty & lifestyle
Influencer

Doralys Britto is a lifestyle and beauty influencer from the Dominican Republic based in Los Angeles, CA. From an early age, Doralys gravitated towards the fields of communications, marketing, and computer sciences. By the age of 17, she began working in the entertainment industry, hosting multiple TV and Radio shows and also directed and managed a very successful series of beauty contests back in the Dominican Republic. In 2013, she moved to the US in search of broader opportunities and over time landed successive positions at growing tech companies.

Eventually transitioned into the Youtube space focused on lifestyle, beauty, and content that empower women. In 2015, became a full-time YouTuber, channeling a big community and partnering with worldwide top brands. Her passion always lay in connecting with people and storytelling through the world of technology. She now focuses on empowering others to love themselves through natural hair, beauty and self-love tips and tricks through her Bilingual social media platforms totaling 2.5 million subscribers.

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Doralys wearing a white suit, purple heels, sitting on the ground, and looking at the camera

1.8mILLION YOUTUBE SUBSCRIBERS

875K INSTAGRAM FOLLOWERS

top 5 most influential afro-latina in the industry

top diversity and inclusive advocate

philosophy & mission

Breaking Stigma around DreadLOCKS

For years, dreadlocks have been a hairstyle that has been surrounded by stigma and bad associations in the media, and making your way into the American market as an Afro-Latina with dreadlocks is not an easy task. Through Doralys's content and work, she aims to bring awareness of Afro-Latino culture and demystify old beliefs that people have about dreadlocks.

empowering others to embrace their beauty

changing the beauty industry

Dreads mean much more than the common beliefs people have heard about them. In reality, “Rastas” (as they are called in Spanish), are a super liberating hairstyle. They can make you feel empowered, free, and, above all, are a reflection of the core of your personality and culture. It is an act of self-empowerment, choosing to be you above all.

Doralys is on a mission to create a space where people, especially girls who look like her—brown, black, with big curly hair, or dreadlocks—can see themselves and know that they can achieve everything she has achieved. People of color have bigger challenges, but she will continue to encourage her audience that they can make it through together.

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Doralys standing, looking at the camera, wearing white bralette and suit

partnerships

Dior, Nars, Gap, Neutrogena, Ralph Lauren, Lexus, Clinique, Smashbox, Colgate, Olay, Bobbi Brown, Dove, Peach and Lily, L’Oréal, Murad, Summer Fridays, Buchanan's, Blue Moon, Google, YouTube, Caress, Ford, Keys Soulcare, Nyx Cosmetics, Elf Cosmetics, Urban Decay, Unilever, Shiseido, Hourglass, Kate Somerville, Milani, Fresca, Blue Moon

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find me on
youtube
instagram

youtube

Over the past eight years, Doralys's community has grown over 1.8 million people around the world, offering bilingual videos on self-love and beauty tips. Her platform is focused on bringing change to the beauty industry for more representation of Black and Afro-Latina beauty.